According to reports, the "Cool Japan" marketing of the Asian entertainment industry (including that of amusement and gaming machines) has drawn more and more foreign visitors to visit Japan recently. In arcades, it is not difficult to see the obvious increase of foreign customers, especially from China, Korea, and Taiwan, where prize machines are popular.  The Western customers are more into shooting games.  However, in Japan, the current trend is to use gifts as prizes, not money. Some foreign customers are not used to this rule, and there have been disputes.