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At this year’s Malaga show, Photo Play and Carfama presented the entire PRO Generation together for the first time. In Spain, the new Photo Play Racer PRO proved to particularly popular especially in its online version.
Roberto Rodriguez, General Manager of Carfama, was especially pleased with the interest shown in Photo Play’s new PRO Generation and the new Software SYSTEM 2007. Marco Huter, Funworld CSO, said at the show. “Our collaboration with Carfama functions perfectly at all levels. Two trade fair appearances per year, client presentations, a regular customer magazine and national player events are proof of professional marketing.” Carfama unveiled a completely new booth design at the show ensuring that the Photo Play products were displayed to their best advantage. “The new products have been extremely well received in all of our markets. And Spain is no exception. We are most pleased that with the new Photo Play PRO Generation we have created a product series that ensures added acceptance amongst our players as well as opening doors to new operating venues,” added Huter.
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