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By late 2009, videogame manufacturer Merit Entertainment and jukebox make Rowe International will assimilate their production facilities and staffing. They will shift production of Rowe jukeboxes, money changing machines and Merit terminals to Reynosa, Mexico, along the Texas-Mexico border. The move will result in the loss of 100 jobs.
Company officials claim that cost controls, reduced overhead and increased efficiency will allow the company to maintain a competitive edge in the current global environment. A single management team and sales force, led by industry veteran John Margold, will lead the two firms. Marketing, customer service, and software and hardware development, will also consolidate
Reynosa is located across the Rio Grande from McAllen, Texas. It is a popular factory town for several U.S. companies who wanted satellite manufacturing facilities. In 2007, Brunswick moved its production lines for Valley- Dynamo pool tables from Dallas to Reynosa.
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