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Electrocoin is pleased to announce that Shane Breaks will be working with the company as an International Business Development Executive, to assist with overseas sales in Europe/Middle East and Africa where Electrocoin is not represented.
Breaks will be involved in marketing Electrocoin's games, which include those games manufactured by their factory in South Wales as well as products from Konami and other manufacturers handled by Electrocoin.
Shane's long career started as MD of Streets Automatic in Eastbourne in the early 60's where he first sold his British machines to Electrocoin and then was VP of worldwide sales for Atari, in this capacity he supplied early Atari kits to Electrocoin back in the 70's and has stayed good friends with the company in all the intermediate years.
In more recent times (1990-1998) Shane was the founding MD of Namco Europe Ltd. and for the last eight years has been happily engrossed in the redemption business working for Benchmark Games Inc. successfully getting their products established in Europe, and now with this new venture to add to his portfolio, Shane will be helping Electrocoin expand their EMEA sales with his many years experience in the Industry and his extensive contact list.
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