With his “phenomenal breakthrough” in the Spanish market, the 39-year-old graduate industrial engineer has established foreign machine production as a second foundation for the company, according to a statement from Berlin. The power of signature now brings Wittenbecher additional power to make decisions. Thus the radius of action of the export manager will also be increased during the further expansion of foreign business. After completing his studies, in 1995 he went into the automotive sector, coming to Bally Wulff in 1998. Wittenbecher, who was born in Hamburg, was given the task – on the initiative of former managing director Hans Kloss – of opening up international markets, in order to permit Bally Wulff to profit from lucrative foreign business. He scored a bull’s eye with the Norwegian market, which had just been opened up to gaming machines. This was followed by innovations for Hungary, the Netherlands, Italy and South Africa, until the great breakthrough was finally achieved in the course of cooperation with Costa Calida in Spain, said Bally Wulff. In 2002, Wittenbecher also took on the management of the newly established new-business department.

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