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On and off
Published:  22 October, 2010

Many see online gaming as a natural predator of venue-based businesses. So could the best means of defence be a terminal that resides on your premises but allows players to participate in Internet games?

According to Jens Göransson, founder of Jensigame, “our company philosophy is to allow players to enjoy Internet gaming in traditional gaming locations”.

With a range of cabinets allowing operators to use its Internet Lottery Terminal (ILT) in venues ranging from casinos to arcades, Jensigame potentially provides a way for gaming businesses to combat the flight of customers to online. And that, of course, will also give venue managers an opportunity to entice them over to other machines, to sell them refreshments, and so on.

Is it legal? The firm is adamant that there's no conceptual difference between gaming on the Internet via an individual's PC and playing on one of its terminals.

“We always comply with the European Union gaming directives,” said Göransson (pictured). “However, if local governments enact regulations in their gaming market that do not comply with EU regulation, then we work very hard to enforce the true EU regulation.”

Indeed, Jensigame has helped operators successfully resist what it describes as draconian local regulations in countries including Greece, Poland and Sweden.







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