OmniTicket Network has secured the contract to supply a complete ticketing and access control system to one of the most prestigious new attractions currently being built in Asia. The Singapore Flyer, a 150 metre-diameter giant observation wheel located in Marina Bay, Singapore’s prime waterfront central business district, is set to be one of Asia’s most visible iconic visitor attractions.
On completion in March 2008 it will provide panoramic views of Singapore and beyond during its 30 minute ride and will cater to the leisure, corporate, commercial and educational markets. OmniTicket will provide a ticketing and access control system for the attraction based on the company’s OverView system, which will also feature real time online booking capabilities for travel agents. The installation will incorporate 22 selling stations in a combination of on-site and off-site points of sale, the latter being operated by the attraction’s marketing agents Adval Brand Group Ptd. Ltd., the master ticket distributor and sales and marketing advisor of the Singapore Flyer. The hardware element of the installation will also include cabled and wireless access control, while the system will additionally cater for internet, walk up and call centre sales. Tickets will be sold on a “timed ticketing” basis in order to “pulse” guests through the attraction, this feature incorporating OmniTicket’s unique dynamic quota functionality. “We are delighted to have secured the contract with the Singapore Flyer,” commented OmniTicket’s UK operations director John Davies, “The project is unique in many ways and is the most prestigious attraction currently being built in this part of Asia. It will change the Singapore skyline for ever and provide an incredible and memorable experience for all those lucky enough to enjoy it. OmniTicket is certainly very proud to be associated with such an iconic project.”
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